The South Korean company that was acquired by India's Mahindra & Mahindra Limited in February 2011, will be unveiling the Ssangyong SIV-1 (Smart Interface Vehicle) concept model at this year’s Geneva International Motor Show in March. The SIV-1 is a multi interface mid-premium CUV (crossover utility vehicle) concept that defines the brand’s new design philosophy.
The SIV-1 concept has a length of 4500mm with a wheelbase of 2700mm and features a Mobile Auto System and four independent bucket seats within a bold and dynamic exterior design that will optimise safety and driving comfort.
This futuristic concept is a follow-up of the XIV-1 concept presented at the 2011 Frankfurt Motor Show. Designed to embody the brand’s philosophy of ‘Robust, Specialty, Premium’, the car will become a strategic model within the SsangYong range.
The design of the SIV-1 is formed through the association of nature’s power and dynamism, and represents SsangYong’s new design philosophy of ’Nature Born 3 Motion’. Nature, the source of everything, inspires the brand’s design philosophy to touch the hearts of people and to enrich their lives by creating harmony between man, nature and the car.
A nano tube technology-based high function heat coating is applied to increase driving safety and secure perfect driving conditions. An ultra thin heat film coating technology is applied to all window and exterior mirrors to remove frost quickly and ensure good visibility and safety.
SIV-1’s exterior design embraces the multi-purpose styling cues of the crossover to satisfy the numerous different customer demands for this type of vehicle. Interior design is spacious and as dynamic as the car’s exterior. Young, sporty and contemporary sensations are created with the metallic centre fascia, together with state-of-the-art IT devices embracing a futuristic environment.
