After tasting success with the special limited edition Fiat 500 by Gucci, Fiat decided to re-iterate the idea and ask Gucci to create another limited edition Fiat Gucci 500C. The convertible, Gucci 500C is customized by Frida Giannini, Gucci's creative director in collaboration with the Fiat Style Centre. Available in two body colors: white with satin chrome accents and glossy black with shiny chrome detail, the Gucci 500C has a common soft top in black with the web green-red-green Gucci pattern. On the interior, the Fiat "500C by Gucci" is marked by distinctive seams: elegant, exclusive materials, chrome and shiny satin, velvet effect finish on the panel of radio, two-tone seats in Frau leather with Guccissima print. The theme of the Web "Gucci" also taken on the seats, gear box, on the cover of the keys, floor mats, and an innovative finish, seat belt legislation.
After the great interest aroused by the "500 by Gucci" - 3,000 pre-orders registered on the site www.500bygucci.com and requests from around the world - and Fiat have Gucci "by Gucci 500C", the convertible version is also custom Frida Giannini, Gucci's creative director, in collaboration with the Fiat Style Centre.
August and ordered to be distributed worldwide by September, the new car will be on display at the showrooms qualified Italian Fiat and the Network will be priced at 20,000 euros.In addition, from August 19 to "500C by Gucci" will star in an original tour that will visit some of the most popular European destinations.
In this new version, all the exclusivity of the "500 by Gucci", attention to detail, the feeling of elegance and style are enhanced and made more striking by the innovative electric hood that provides a true "window on the sky ".
The new convertible version will be available in two elegant body colors: white with satin chrome accents and glossy black with shiny chrome details.For both the soft top is black with the web green-red-green Gucci impressed longitudinally (the same graphic pattern that marks the side of the sedan).In addition, maintaining the sedan's rear pillars, this unique electric sliding roof allows the Fiat "500C by Gucci" can be enjoyed at any time of year.
Adorn the exterior of the Fiat "500C by Gucci" alloy wheels 16 "with an unmistakable retro design of the rays, in perfect harmony with the exterior color, represent a novelty for this class of car. The hub have the double "G" in body color, while the signature Gucci in italics stands on the tailgate and the door pillar.
The interior of the Fiat "500C by Gucci" is marked by distinctive seams: elegant, exclusive materials, chrome and shiny satin, velvet effect finish on the panel of radio, two-tone seats in Frau leather with Guccissima print .The theme of the Web "Gucci" also taken on the seats, gear box, on the cover of the keys, floor mats, and an innovative finish, seat belt legislation.
The Fiat "500C by Gucci" will offer a rich course of standard equipment: automatic climate control system with 7 airbags (front, side, curtain and knee), the Blue & Me system integrated with rear parking sensors, from the car radio with CD-MP3 leather steering wheel with radio controls.
Before his debut at the sales network, in August, "500C by Gucci" will star in an original tour that will visit some of the most fascinating places in Europe.The first appointment is scheduled in the renowned Saint Tropez (19 to 27 August), followed by the cities of Berlin (September 8 to 14), Barcelona(September 25 to October 2), London (October 16 to 23) and Geneva ( October 23 to 30).In Italy, the tour will depart from Forte dei Marmi (22 to 28 August) and then go to Rome (September 4 to 11), Florence (September 19 to 26) and Milan (October 8 to 16).
In each stage will be set up a spectacular glass cube, 5x5 meters, with floor and ceiling painted in an elegant glossy black.Inside, guarded like a precious jewel, a copy of the exclusive convertible will make a fine show.At night, the installation will be illuminated, thus creating an evocative atmosphere that will highlight both the elegant vehicle is the prestigious location.The setting is completed by three small caskets for the storage of some items in the collection "500 by Gucci", which includes travel accessories, small leather goods, tracksuits, bomber jackets, pilot gloves, glasses and a wristwatch.
Like the sedan, including the Fiat "500C by Gucci" has been a unique advertising campaign that sees the car with the character model Natasha Poly.Qualified Fiat dealers in the exhibit, the "500C by Gucci" will be accompanied by an exclusive lifestyle brochure, designed just like a catalog of fashion and designed to enhance photographs with the author's class and the uniqueness of this new, extraordinary interpretation of the glamorous world of 500.