QUOTE(clarkma5 @ Oct 20 2009, 08:31 AM)

Too bad its name sounds too much like "credenza". It'll probably be a nice sedan, but Kia still needs that real game changer like Hyundai had with the Genesis. The Soul is as close as they've gotten so far but it's still not quite enough to really put them fully on the map...
I don't think Kia wants to go as far as Hyundai though. They still want to known as a value brand, just with more quality and credibility than in the past. Take a look at anything starting from the Optima. Not exactly inspiring, but excellent quality, especially at the price point. Now they have a pretty solid line-up: Optima, Forte, Koup, Soul, Sorento, and Borrego (or Mohave).